
Motif Studio
Beautiful work, but flying under the radar. Their online presence didn’t match the quality and they needed a strategy and voice to reflect who they really were and the calibre of their work.
Motif had the skill, the client loyalty and the eye but their Instagram grid and messaging lacked cohesion. They were sitting on a goldmine of content that wasn’t being put to use.
We started by defining what made them different, the natural light in their shots, clear shots and the emotion their images portrayed. Then we built a strategy that gave space to their work and their story, helping them speak directly to their ideal clients.
We created scroll-stopping captions, rolled out campaign themes and made sharing easier for their collaborators and team. The content now reflects their values and makes their work easy to connect with and trust.
Motif now shows up online with the same intention and clarity they bring to every shoot. Their Instagram has become a true extension of their brand and a primary driver of new enquiries. With a clear voice, cohesive content and stronger visibility, they’re attracting the right kind of clients and collaborations, all through a platform that now works with them, not against them.

583.1%
Reach increased by
More than five times the number of people are now seeing their content. This shows that the posts are landing in front of fresh, potential clients, not just existing followers.
1.0K%
Link clicks grew by
People are not just seeing the content, they’re taking action. A huge spike in clicks means more people are visiting their website or enquiry page after engaging with posts.
457.5%
Profile visits rose by
This reflects genuine curiosity. After seeing a post or story, more people are checking out who Motif is, what they offer, and how to work with them.
2.0K%
New acc messages
The ultimate conversion metric. These DMs represent new enquiries, client leads and collaboration opportunities. It's proof the content is doing its job.

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I think Whitney is absolutely amazing to work with. She stays on top of the latest trends, she throws out the best ideas, and she always seems to know what will be a hit and what will be a flop. Collaborating with her and The Social Blend has been a game changer for us and I would 1000% recommend.





