SOCIAL MEDIA MANAGEMENT | CONTENT CREATION | PAID ADS
As Motherland’s community grew nationally, they needed social media support that honoured their mission while balancing sensitive storytelling, community, campaigns and consistency. We supported Motherland as an extension of their team, leading content creation, monthly social media management, community engagement and campaign rollouts with care and clear direction. Through founder stories, rural mum voices, thoughtful content capture, a mapped content calendar and paid advertising strategy, we helped bring their mission to life online. The result was strong, sustained social growth, increased followers, consistently high engagement and positive community feedback. The content and ads also supported the sold out Motherland programs, event sales and their National Conference, while strengthening national awareness.
What we achieved in 9 months
4.5 MILLION
Content views
This level of visibility shows strong distribution across platforms, with content consistently surfacing in feeds and being consumed. More views = more brand exposure, familiarity and top-of-mind awareness over time.
13,100+
Link clicks
This shows intent. Audiences moved beyond the feed to explore the brand further, visit profiles, and click through to websites or key pages, a strong signal that content is driving curiosity, trust and action.
6,300+
New followers
The audience isn’t just watching, it’s growing. Follower growth reflects sustained interest, increased brand credibility, and a growing community of people who want to see more, not just once, but ongoing.
64,800+
Visits we recieved
Audiences moved beyond the feed to explore the brand further, visiting profiles and clicking through to websites or key pages, it's a strong signal that content is driving curiosity, trust and action.
